Rasmussen Reports is biased and gives inaccurate polls? I think so...
I wanted to share an observation I have made. Rasmussen Reports' (a leading polling site) home page has not had Huckabee's name on it for over a two weeks. Prior to Romney dropping, Rasmussen Reports had Romney's and McCain's name (as well as Obama and Clinton) listed in content on several occasions. Big deal? I think so, here is why.
There is a lot involve here to understand the big picture, but basically, your front page is what tells users and search engines what you are all about. Webmasters know that a website's front page get's most of the traffic from search engines (or it should at least) and is most important to search engines. If you want to be found for certain content then you make sure you have it on your front page or at least a link on the front page leading to that content.
Saying that, after visiting Rasmussen Reports' site several times in the last two weeks, I have not found (doing a ctrl+f search) Huckabee's name on their front page. Ok, Romney and McCain were in the press quite a bit so I dismissed the observation as Rasmussen Reports is giving the content that users and the media want.
Since Romney dropped out Huckabee has been getting much more media coverage. I would even go as far as saying that Huckabee is getting more media coverage than what Romney had. That said, you would think Rasmussen Reports would have some kind of content with Huckabee's name. So the question still remains, is Rasmussen Reports being biased?
Let's take it a bit further, how much content does Rasmussen Reports have with the keywords clinton, obama, romney, mccain, paul, huckabee? You will see, if you click on those links that Ron Paul and Huckabee a bit under 700 search results to 2000+ of the other candidates. For the average web user that may not be significant but it does illustrate that Rasmussen Reports doesn't care to write about Ron Paul or Huckabee. Should I call it a conspiracy? No, I wouldn't go that far. Biased? Maybe I am stretching it but my haunch is they don't care to talk about Huckabee or Ron Paul.
Why is this a bit deal? In all honesty, maybe it doesn't matter. But, I am a believer in fairness. By not mentioning or spending less time on Huckabee or Ron Paul you basically tell your readers "they are not important". Too me, that is a problem. Rasmussen Reports is a company that is supposed to bring stats to the table for organizations and companies to base assumptions off of. Knowing that, I am ever more concerned.
What do you think? Rasmussen Reports is biased of Mike Huckabee and Ron Paul? Does Rasmussen Reports have some sort of conspiracy going? Can you trust their polls? Is this a bad observation? Share your thoughts below.